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Home » Summer 2020– Marketing News

Summer 2020– Marketing News

By B. Lynn Goodwin

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You can find this and many other wonderful resources at https://hotsheetpub.com/book-publishing-news/. Thanks to Jane Friedman for providing so many wonderful resources.

 

 

OPPORTUNITY: SHARE A MARKETING SUCCESS TIP: 

  1. Are you a book marketing expert?
  2. Are you a writer who tried something that worked?
  3. Do you want to recommend a publicist who helped you out? 

Share your idea in a brief query submitted through the Contact box on the home page. If we like your idea and it hasn’t already been done here, we’ll get back to you shortly. Thanks for helping yourself as well as others. 

 

Marketing While Sheltering and More

 

Between COVID-19, Black Lives Matter, and other developing news, launching your book is hard right now. If you’re looking at the broader picture, this list of Corona-Virus News and Resources may interest you. If you read it like a writer, I promise it will trigger your imagination.

 

You can find this and many other wonderful resources at https://hotsheetpub.com/book-publishing-news/. Thanks to Jane Friedman for providing so many wonderful resources.

 

If any link doesn’t work, please notify Writer Advice using the contact button on the home page. 🙏 

Financial Support for Writers

  • A guide to economic relief for authors and freelancers, from the Authors Guild. Also, search for funds by state.
  • The Carnegie Fund for Authors offers emergency grants for traditionally-published writers
  • Poets & Writers maintains a list of financial resources (grants, funds, and more)
  • PEN America offers the Writers’ Emergency Fund to all types of writers. You don’t have to be a member to apply.
  • Kickstarter has a running list of artist resources 
  • For UK writers, The Society of Authors has an Authors’ Emergency Fund. Also, there’s a useful roundup of grants and funds at Spread The Word.
  • The National Endowment for the Arts will distribute $75 million in relief to arts organizations
  • Artist Relief, a US-based initiative organized by national arts grantmakers, will distribute $5,000 grants to artists (including writers)
  • The Writers’ Trust of Canada and The Writers’ Union of Canada have launched a relief fund
  • Australia’s Copyright Agency offers support grants for artists of all kinds
  • Publishers Weekly is keeping a list of special offers and discounts of all kinds to help readers, booksellers, publishers, and authors
  • Written Word Media’s email newsletters offer free ad placement to authors

How to Support Bookstores and Authors

  • Shop for digital audiobooks at Libro.fm or print books at Bookshop.org
  • The independent booksellers of New York City have created a Bookshop storefront with recommendations.
  • Scribd is offering free access to ebooks and digital audio for 30 days
  • Kindle Unlimited is available for free for two months to new subscribers
  • Apple is giving free ebooks and audiobooks to people in the US—just launch the Apple Books app

Resources for Educating and Entertaining Your Kids at Home

  • SCBWI offers a digital directory of remote learning resources
  • Audible offers a collection of children’s stories for free
  • Publishers Weekly maintains a running list of free materials for children during the crisis
  • Publishers Lunch also has a similar list of free digital book access for students from a variety of resources
  • Scholastic offers free Learn at Home materials
  • EPIC! materials are free to students by teacher invitation
  • Coronavirus: A Book for Children—with artwork by The Gruffalo’s Axel Scheffler—is available for free
  • Magic Tree House Home Adventures will keep young readers engaged
  • Rachel Renee Russel’s first Dork Diaries book is now a podcast series
  • A treat for Harry Potter fans: a cast of celebrity narrators will read the first Potter book in a series of free online videos (or audio files on Spotify)

Take Advantage of Your Library

  • OverDrive is helping libraries identify low-cost and no-cost digital materials for circulation to library patrons
  • ProQuest has partnered with 100 publishers to support libraries in making ebook holdings available to patrons at no extra charge

Virtual Book Events

  • The Big List of Children’s Book Authors Doing Online Read Alouds and Activities
  • LitHub’s Virtual Book Channel
  • Quarantine Book Club
  • A Mighty Blaze: a social media initiative for authors whose tours have been canceled

Other Resources

  • The American Booksellers Association has collected coronavirus resources for booksellers
  • The American Publishers Association has collected information about publisher response

 

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